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臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)
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Institution Date Title Author
國立成功大學 2024-05-06 Credibility of Youtube product reviews and customers' product return intention: a product fit uncertainty perspective Nugroho;Aditya;Wang;Wei-Tsong
國立成功大學 2024-02 APPLYING JUSTICE THEORY TO INVESTIGATE THE EFFECTS OF CONSUMER COMPLAINTS AND OPPORTUNISTIC INTENTION ON BRAND REPUTATION AND CONSUMER REPURCHASE BEHAVIOR Nugroho;Aditya;Wang;Wei-Tsong
國立成功大學 2023-05 Consumer switching behavior to an augmented reality (AR) beauty product application: Push-pull mooring theory framework Nugroho;Aditya;Wang;Wei-Tsong
國立成功大學 2023--MAY Credibility of Youtube product reviews and customers' product return intention: a product fit uncertainty perspective Nugroho;Aditya;Wang;Wei-Tsong

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