臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)

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臺灣學術機構典藏系統 (Taiwan Academic Institutional Repository, TAIR)

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Institution	Date	Title	Author
朝陽科技大學	2025-08-31	享樂性購物動機對正向情緒與購後後悔的影響：衝動性購買的中介作用	桂聿青; GUEI, YU-CING
朝陽科技大學	2024-12	Impact of hedonic shopping motivation on impulsive buying: the moderating role of interpersonal influence and pre-purchase emotion	Chen, Hsin-Fan; Lee, Kuan-Yin; Guei, Yu-Cing

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